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Spark new ideas with Trend Hunter AI, the world's #1 largest, most powerful trend platform. We unlock insights with a global network of 353,356 Hunters, billions of views, AI and a skilled team of Researchers and Futurists. Join 3,500,000+ on the cutting edge:
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Revamped Gut Health Yogurts
Revamped Gut Health Yogurts
The Activia Rebranding Includes a New Recipe and Packaging
This Activia rebranding has been announced by Danone in the UK as part of the brand’s initiative to keep the product relevant with today’s consumer and also draw in those who are new to... MORE
High-End Eau de Parfums
High-End Eau de Parfums
The Maker's Fire Eau De Parfum is Available at Beauty Marketplace Sephora
The Maker’s high-end Eau de Parfums are now exclusively available at Sephora Canada. Amid the offerings, The Maker’s Fire Eau de Parfum stands out with its warm and spicy notes. The... MORE
Skincare-Influenced Body Washes
Skincare-Influenced Body Washes
Naturium Body Wash now Comes in Two New Options
The Naturium Body Wash is making is debut in two new formulations that are influenced by the skincare industry to help consumers extend their regimes to the rest of their body. The brand is... MORE
Fruit-Forward Wine-Based Cocktails
Fruit-Forward Wine-Based Cocktails
Uptown Cocktails Melon Peppersmash Has a Range of Tasting Notes
The Uptown Cocktails Melon Peppersmash premixed wine-based cocktail is a new flavor variation being added to the brand’s portfolio to provide consumers with a delicious way to elevate their... MORE
Luxury Men's Body Washes
Luxury Men's Body Washes
Cremo Body Wash is Rolling Out in Two New Fragrances
The Cremo body wash is being introduced in a series of new fragrances to provide male consumers with a way to invigorate their grooming routine with a luxurious aromatic touch. The body wash now... MORE
Design-Adorned Golf Balls
Design-Adorned Golf Balls
Uther Introduces its New Golf Ball Collection Featuring Dual Icons
Uther has proudly launched its highly anticipated Iconic Golf Ball Collection, showcasing a range of premium golf balls designed for golfers of all skill levels. This collection offers both three-... MORE
Robust Electric Subcompact SUVs
Robust Electric Subcompact SUVs
The Škoda Epiq is the First of Six Upcoming EVs
The Škoda Epiq subcompact electric SUV has been added to the brand’s range as the first of six upcoming electric vehicles that will help the brand to usher in its next era. The vehicle... MORE
Texturally Chunky Candy Bars
Texturally Chunky Candy Bars
Cadbury Dairy Milk &More Comes in Two Flavor Options
The Cadbury Dairy Milk &More candy bars are a new addition to the Dairy Milk range that promises to provide a satisfyingly textured snacking experience for chocolate fans. The treat comes in two... MORE
South Korean Diamond Capsules
South Korean Diamond Capsules
Lotte Department Store Debuts the Louis Vuitton Diamond Collection
Lotte Department Store in South Korea has recently made headlines with the launch of Louis Vuitton’s highly anticipated LV Diamond Collection on March 14 at Lotte World Tower Avenuel Jamsil,... MORE
Designer Urbanite Diver Watches
Designer Urbanite Diver Watches
The Dan Henry 1975 Skin Diver Watch is Stylish and Sturdy
The Dan Henry 1975 Skin Diver Watch is a dependable, sturdy timepiece engineered with the needs of aquatic divers in mind, while also prioritizing a sense of style for discerning wearers. The... MORE
Probiotic Fragrance
Brands are offering skincare fragrances with probiotics to promote skin health
Trend - Skincare brands are launching fragrances with probiotic ingredients to benefit skin microbiomes. These fragrances integrate into daily skincare rituals and aim to differentiate themselves from competitors as multifunctional products. Probiotic skincare products can reduce TEWL and improve hydration.

Insight - Younger consumers, particularly Gen Z and Gen Alpha, are highly influenced by social media personalities and trends, particularly in the beauty and self-care spaces. Recent trends have focused on the importance of ensuring products used in daily routines have a positive impact on the user, both in terms of health and appearance. As a result, brands are releasing fragrances and skincare products infused with probiotics to improve effects, and subsequently, brand image with younger consumers.
Workshop Question - How might your brand better increase its appeal to younger consumers by focusing on relevant social media trends?
8.2
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Popularity
Activity
Freshness
Patterns
Megatrends
Hoppy Sparkling Waters
Hoppy Sparkling Waters
Hoplark's Sparkling Water Delivers the Hoppiness of Beer
Non-alcoholic beverage brand Hoplark launched two new sparkling water flavors that showcase hops in a new light. Vanilla Bean + Simcoe Hops and Lemongrass + Lemondrop Hops offer two new ways to... MORE
Upcycled Superfruit Energy Drinks
Upcycled Superfruit Energy Drinks
Huxley's Plant-Powered Energy Drinks Share a Boost from Cascara
Plant-based functional energy drink brand Huxley shares a sustainable way to refuel with 90 milligrams of natural caffeine, electrolytes for hydration and L-theanine for focus. The brand’s... MORE
Romantic Size-Inclusive Intimates
Romantic Size-Inclusive Intimates
Gabi Gregg Unveils a New Intimates Capsule with Playful Promises
Gabi Gregg, the visionary behind Gabi Fresh, is poised to make waves in the lingerie world with her latest venture that taps Playful Promises. The upcoming lingerie collection curated by Gabi Gregg... MORE
Sustainable Rabbit Litter Boxes
Sustainable Rabbit Litter Boxes
The 'Lavieloo' Bunny Litter Box Minimizes Mess and More
The ‘Lavieloo’ bunny litter box is a product for pet owners to place into their rabbit’s enclosure as a way to reduce mess, expedite the cleaning process and more. The litter box... MORE
Elegant Accessible Electric Motorcycles
Elegant Accessible Electric Motorcycles
The Tarform Vera Prioritizes Affordable Urban Mobility
The Tarform Vera electric motorcycle is an elegant, versatile transportation solution engineered with the needs of modern riders in mind that also keeps affordability in the spotlight. The... MORE
Jawline-Sculpting Gel-Serums
Jawline-Sculpting Gel-Serums
ShapeShift Works at a Molecular Level to Fight Teck Neck
ShapeShift is a gel-serum by SickScience that works on a molecular level to support a more sculpted jawline and a visibly tighter-looking neck. The V-Line Jaw Defining Serum specifically targets... MORE
Celebrity-Inspired Cookware Collections
Celebrity-Inspired Cookware Collections
Dolly Parton Launches an Inspirational Home Collection
Following the recent announcement of her upcoming cookbook “Good Lookin’ Cookin’,” co-authored with her sister Rachel Parton George, Dolly Parton has unveiled her inaugural multi-... MORE
Low-Sugar Superhero Snack Bars
Low-Sugar Superhero Snack Bars
The Weetabix Oaty Bars are HFSS-Compliant
These new Weetabix Oaty Bars are making their debut in the UK market to provide parents with a fun snacking option for little ones that also keeps essential nutritional needs in focus. The snack... MORE
play_circle_filled Repurposed Pasta Boxes
Repurposed Pasta Boxes
Barilla & Marie Kondo are Sharing How to Reuse Packaging
Organizational expert Marie Kondo teamed up with pasta brand Barilla to share a special product for Global Recycling Day, teaching people how to reuse packaging. The Barilla Secondhand Box is... MORE
Old Mill-Transformed Modern Homes
Old Mill-Transformed Modern Homes
RDTH Architekti Designs the New House with Old Mill
Czech design studio RDTH Architekti designs the New House with Old Mill, which was once an old mill and farm in Slovakia. It has been transformed into a modern family home defined by its range of... MORE
Social Movie-Ranking Platforms
Social Movie-Ranking Platforms
MOTY Let's Users Rank and Record Their Favorite Films
Moty, short for ‘Movie of the Year,’ offers cinephiles a convenient platform to track and rank the films they’ve seen while engaging with others in the community. As a social tool,... MORE
AI Healthcare Automation
AI Healthcare Automation
Mediscribe Automates Healthcare Tasks to Prevent Practitioner Burnout
Healthcare professionals often face burnout due to the overwhelming burden of paperwork and documentation – Mediscribe steps in as an AI-powered solution, offering medical scribing, charting, and... MORE
Modular Sound Engineer Laptops
Modular Sound Engineer Laptops
The Conceptual 'LAP-1' teenage engineering Laptop is Industrial
The conceptual ‘LAP-1’ teenage engineering laptop has been designed by PDF HAUS as a mobile computing solution for sound engineers to help them enjoy a seamless user experience from... MORE
Glowing Chicken Restaurant Designs
Glowing Chicken Restaurant Designs
Preen Inc Designs the Dino's Famous Chicken Restaurant
American design studio Peen Inc updates the Dino’s Famous Chicken restaurant with a modern design that retains a retro tinge. The restaurant is led by four sisters from LA who were looking to... MORE
Sensual Luxe Fashion Boutiques
Sensual Luxe Fashion Boutiques
Vincent Van Duysen Designs Ferragamo's Montenapoleone Boutique
Belgian architect Vincent Van Duysen is the creative mind behind the new Montenapoleone boutique in Milan made specifically for the Italian fashion house Ferragamo. It is defined by its red marble... MORE